Humans tell stories. It’s a tradition that has been passed down from generation to generation; an innate need to express, imagine, educate and entertain. Global icon Priyanka Chopra has always been inspired by the art of storytelling, and conceptualized Purple Pebble Pictures (PPP) as a home from which great stories originate and a solid platform to promote upcoming talent.

As someone who made it in the industry on her own merit, Priyanka Chopra truly understands the struggles of getting an opportunity and foothold in the film industry. With the production house that she started with her mother, Dr. Madhu Chopra, she aims to bridge the gap between emerging talent and the myriad opportunities that the world of entertainment has to offer.

Purple Pebble Pictures got to work, picking strong scripts, experimenting with new media; becoming a canvas that is not restricted by language or medium. From ad films to digital media, to backing regional cinema, and venturing into films for children, Purple Pebble Pictures has made some rather brave, unconventional choices. Much like its founder, it aims to carve its own path and take the road less travelled.

The possibilities are endless; the potential, limitless.